New Year, new goals, new strategy. Whether your company has had a busy end to 2018 and you need to re-focus your marketing efforts or you are already planning for the new financial year in April, strategy is the word on everybody’s mind.
Digital marketing becomes more integral with every passing year, with 70% of marketing spend on digital forecasted for the UK in 2019. It is now not an option to incorporate digital into your strategy planning. However, more importantly, just what will your digital marketing strategy look like? Don’t get lost in the shuffle while your competitors are enhancing their online presence!