5 Ways A Bid Writing Company Can Help You Win Your Next Tender
Published 07/07/2021
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Using a bid writing company can help you win your next tender. You’re busy enough as it is running your business! Outsourcing your next tender to a bid writing company can greatly benefit your business.
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Here are 5 ways a bid writing company can benefit your business


Work with your business development objectives


A bid writing company can work with you to achieve your business development objectives. You should assess the bid proposals you have to prepare, the value of the contracts and consider your win rate. This will enable you to identify the level of effort and support you will need in order to be successful. You can then see the number of hours it will take. If you feel it’s more than you can afford to expand, outsourcing it can help you handle the workload.


Win you more work


Winning contracts can be great for your business, obviously. A bid writing company can achieve this for you. The more contracts you win, the more experience you will have. The more experience you have, the bigger contracts you can go for. The bigger the contracts you go for, the bigger your business can grow! Securing a place on a framework or Dynamic Purchasing System (DPS) can help. They are a great way to help you secure a pipeline of work for your business. An advantage of this is that they can often run for years a time. This can help you see consistent growth within your company.


Allow you to focus on running your business


Outsourcing a tender response to a bid writing company can allow you to focus on the running of your business. Depending on the contract, some responses can take weeks or even months. Can you afford to have your team juggling this as well as their current role? Are you able to continue with the day to day running of your business taking this into consideration?


A bid writing company can save you time and resources. This can allow you to continue with business as normal. Your designated Bid Writer can even write, manage, and submit the tender on your behalf. You can then relax knowing your bid response is well taken care of and in good hands.


Experts in writing bids


A bid writing company does just that. It’s in the name. Therefore, you’d be right to assume that they are experts in what they do – writing bids. Their communication, writing and research skills are unparalleled. It’s their job to win you bids, and win you bids they do. They can work alongside your business to develop high-quality, detailed tender responses.

What is crucial, is that you work with the Bid Writing Consultants. They don’t claim to be experts in your industry but in writing bids. Therefore, they will need your input for industry and technical responses about the running of your business. If you give them all the information they require, this can help them write you a winning bid.


Have a higher chance of success


Carrying on from the point above, using a bid writing company will result in a higher chance of success. Most bid writing companies will proudly note their success rates on their websites. You should take note of this. As it’s their full-time job to write bids, they will likely be more experienced than you in this respect. Thus, your chance of success will increase more than if you did it yourself.

What should I look for in a bid writing company?


Deciding whether or not to use a bid writing company is understandably a big decision. You may still be on the fence as to use them or not. They can offer you a range of services to suit all needs. Below are just some of the services you should look for in a bid writing company.


Notable success rate


As mentioned above, while browsing your options for which bid writing company to use, take note of their success rate. Most will note this on their website. This can help you distinguish which are actually winning contracts for their clients, and the others that aren’t.


Years of experience


Obviously, the more experience one has, the more likely they will be to succeed. When considering using a bid writing company, you should also note the years of experience they have. The more experience they have, the more likely they will know how to cater to a buyer’s needs.


Offer more than just bid writing support


A good bid writing company will offer a plethora of tender support options. They could offer the following services:


Bid management


Your bid management process and approach are crucial to achieving winning results. In the majority of cases, buyers will require:


  • High-quality written responses
  • Evidence of qualifications and/or accreditations
  • Case studies
  • Company CVs
  • Economic financial standing/business accounts
  • Pricing documents


To bid or not to bid


To bid or not to bid? That is the ultimate question you need to think about before beginning your bid response. A bid writing company can refine your approach to the decision-making process. This can help ensure that you’re going for the right opportunities for your business going forward.


Opportunity tracking


Keeping track and finding the right bid for your business is an essential aspect. Ideally, you should be looking for a bid writing company that offers this as an option. This can help you streamline the whole process. Ideally, industry-specific portals that you can filter results via keyword, budget or location can tailor and optimise your search.

Our sister company, Hudson Discover, hosts 11 sector-specific tendering portals. They are easy to navigate, helping you save time.


Sectors include:


  • Creative Tenders
  • Healthcare Tenders
  • Facilities Tenders
  • Construction Tenders
  • Technology Tenders
  • Logistics Tenders
  • Research Tenders
  • Consultancy Tenders
  • HR Tenders
  • Finance Tenders
  • Hospitality Tenders


Once you have signed up, you will have access to your own Account Manager. They can answer any questions you may have about the tender process in general. They can also offer support with an ongoing bid. You will also receive an email alert whenever new and relevant tenders are uploaded to your sector. There’s no reliance on inaccurate CPV codes, allowing you to find relevant opportunities for your business.


Writing, reviewing, and submitting bids


Bid Writers have great attention to detail and communication skills. These are essential in order to write you a winning bid. They need to be able to convey and explain your business in the most persuasive and effective way to buyers. This means they need to know how to communicate in a way the ensures you stand out from your competitors.

Their meticulous attention to detail will allow them to explain the details you otherwise would overlook. This is the type of thing buyers are looking for within a bid response. Particularly if they stick to the word/page/character counts. Buyers expect a thorough, detailed quality response. A bid writing company can help you achieve this.

A bid writing company can also review your previous submissions. They can point out what you could improve on helping you build on weak content. They can assess how it was/wasn’t in line with the specification and how to build on this going forward.


So, now you know how using a bid writing company can benefit your company. It’s now up to you to take that step and start growing your business.

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About The Author

Hudson is a global provider of tendering and business development solutions. The Hudson Group is split into eight strands, allowing us to help businesses at every level. No matter the size or industry, we help companies, both nationally and internationally, to reach their full potential. Our team has decades of experience, helping companies to find and win the contracts they want to deliver. Last year alone, we secured over £300 million in direct contract wins for our clients.

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