We posted this guide back in February and it proved very popular. Now seems like a good time to reshare it for those businesses who haven't yet harnessed the power of LinkedIn Live. Coupled with the new Beta LinkedIn Events button, it can be a very useful digital tool - although be aware you can only apply to Livestream if your business page has a following of 1,000+ #business #enterprise #linkedinvideo #linkedinlive #linkedinstrategy #communications #marketing #comms #pragency #content
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❓Are you a 'LinkedIn Lurker?' This and many other questions were discussed at our latest LInkedIn training sessions, delivered to our longstanding partners Coleman James Ltd - Specialist Recruitment in Doncaster and Newcastle over the past couple of weeks. Want to turn your team into A* ambassadors for your business? Build reach and engagement with the right people? Showcase your expertise and knowledge? Our bespoke training sessions will give your whole team: ✅ Actionable insights into the latest LinkedIn algorithm and trends ✅ How to create an All Star profile (and why it matters) ✅ Understanding of your Social Selling Score and how to improve it ✅ Best practice hints and tips to improve personal brand - and fly the flag for your organisation ✅ Quick tips on WHAT to post, and WHEN, for max engagement ☎ If you're looking to help your team master their LInkedIn skills, we're happy to help.
Last week, we welcomed our marketing and communications partner, McBryde & Co, into our Doncaster office and Newcastle HQ to level up the team’s LinkedIn expertise. ⤵️ Rachel conducted two group LinkedIn training sessions, providing key insights and hands-on support. The sessions helped everyone involved gain a better understanding of the platform's current trends, latest updates, and best practices. Huge thank you to Rachel for sharing your LinkedIn insights and providing the team with the tools and confidence to continue to be brilliant ambassadors for our business. #TeamCJ #Development #CPD #LinkedIn
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With LinkedIn now a go-to marketing tool for businesses, this month we’re highlighting the ways you can maximise your presence on this platform.💡 Read April’s instalment of 'In the Know' to learn about the TikTok takeover, the changing landscape of journalism, and how to communicate with integrity around events such as Earth Day. Happy reading. 📖 ☕️ #PublicRelations #PR #Newsletter #Communications #Marketing #SocialMedia #Journalism
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At McBryde & Co, we are invested in making a difference. That's why, to celebrate #EarthDay, we organised an inaugural Charlotte Square litter pick! The theme this year is #PlanetVsPlastics, so we got out in Charlotte Square to give the green space outside our office a little more love. As part of our B Corp journey and commitment to our local area, we welcomed everyone in the building to help give the square outside a spring clean, and you can see the results in the final picture. 🌿🌸 A huge thanks to everyone at Vertax Accountants Ltd and Colour for joining. It was great to meet you all, and here's to making this a regular event! 🌎 Jodie Balmer Rachel McBryde, MCIPR, McBryde and Co 🇺🇦🏳️🌈 Emily Bloor (ACIPR) Eve Daly ACIPR #EarthDay #Team #Sustainability #Newcastle #Community #PR #Communicaitons
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A quick trip to bonny Donny! Thanks to Coleman James Ltd - Specialist Recruitment for hosting our founder Rachel McBryde, MCIPR, McBryde and Co 🇺🇦🏳️🌈 . And great to meet TheBusinessDesk.com co-owner Lee-J Walker and ‘Mr.Yorkshire’ Keith Madeley MBE. There’s just about no one in the region who these chaps don’t know - so many exciting things happening across all these businesses, great to connect! #Communications #PR #YorkshireBusiness
Enabling Companies to communicate educational messages to children through the Cones Children's books
Another excellent visit to Coleman James Ltd - Specialist Recruitment at their offices at the former wagon works in #Doncaster. Introduced Lee-J Walker Joint MD of TheBusinessDesk.com to Founder and MD of Coleman James Andrew Mackay and Rachel McBryde, MCIPR, McBryde and Co 🇺🇦🏳️🌈 Discussing everything from Recruitment specialties, Digital Business News and Cones Children's Educational Books particularly on Doncaster and its heritage. Rick Armstrong Jim Carley (delighted to also have received a copy of his book on Doncaster becoming a City) Daniel Fell Nick Stopforth Nigel Cliffe Ken Russell Sharon Kaur Jandu OBE Judy Hart Julie Holmes Sean English Richard Hayden #railways #heritage #museums
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As the media industry continues to embrace the transformative powers of Generative AI, the BBC is the latest news organisation to share how it's going to leverage the tool responsibly...👀 As part of its ongoing pledge of transparency, the BBC has revealed that after exploring the role of the technology on numerous upcoming projects, it has officially selected 12 pilots where “Gen AI could bring significant benefits for audiences and for staff.” At the heart of the BBC's approach is a commitment to the responsible use of AI and the prioritisation of human “talent and creativity.” While the BBC sees AI's tremendous opportunities for innovation and improved productivity, what are your thoughts? Let us know in the comments below, where you can also read the BBC article in full.👇 #ArtificialIntelligence #AI #AITools #PR #Communications #ContentCreation #BBC
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📣 Comms and marketing friends. There's still time to sign up and find out more about how the new North East Mayoral Combined Authority will influence the future of our region, and how marketing, comms and public affairs may shape up under the new organisation. Hear great insights from James Moore, Gill Morris and Will Mapplebeck. Thanks to the CIPR North East and Huw Lewis FCIPR, MA for hosting A New Power Map, chaired by our founder Rachel McBryde, MCIPR, McBryde and Co 🇺🇦🏳️🌈. ➡️ Wednesday 17 April, 12noon, Virtual Get involved below 👇🏾
WEBINAR: A New Power Map | Wed 17th 12-1pm Learn more about how the historic devolution deal will impact funding and local decision-making powers for the North East through the new North East Combined Authority. Book your place: https://lnkd.in/euEj9xSz
A New Power Map
cipr.co.uk
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It’s here!🎧 Series two of the ‘How to Avoid Moving to Mars’ podcast, sponsored by our wonderful client, Environment Bank, has officially landed this week. We know this season will be just as fascinating as the last, with Professor David Hill CBE talking to a variety of guests, from those in the arts to policy advocates. Tune in to be a part of the important conversations about what we can do now to protect our planet. 🌍 You can catch the podcast through your usual podcatchers, see the below links in the comments.👇 #PR #Environment #McBrydeandCo #Sustainability #Media #Podcasts
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Huge congratulations to our longstanding client, SMD, on the sale of its first electric vehicle! 👏 The pioneering EV will be integrated into the world’s largest and cleanest cable-laying vessel and deployed to offshore energy projects globally. Our team loved promoting this innovative project, and it was great to see the news celebrated on the front page of The Journal this week. 🥳 Congratulations SMD, we can’t wait to see what your incredible team achieves next! #Celebrate #PR #Marketing #Communications #Press #Coverage
We are excited that Jan De Nul Group has chosen our SMD Quantum EV, high-performance electric work class ROV, for its cutting-edge cable-laying vessel, Fleeming Jenkin. With its advanced electrical propulsion, our Quantum EV boasts higher workability in high-current environments and significantly reduces the risk of oil leaks. This aligns perfectly with Fleeming Jenkin's mission of installing offshore cables in challenging conditions sustainably. Mark Collins, our Innovation Director here at SMD, emphasises the collaborative effort behind this milestone: "The key to success is working in partnership to realise this next generation of technology." Click the link to read more! 👉 https://lnkd.in/eu-YMgKA #QuantumEV #Sustainability #Innovation #RenewableEnergy #ROV #Collaboration #MarineIndustry #JanDeNulGroup #FleemingJenkin #WorkclassROV
| Jan De Nul
jandenul.com
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Don't miss the live weather broadcast from The Alnwick Garden's Cherry Orchard on BBC Look North from 6.30 pm tonight.🌸 Spring has sprung early at the iconic orchard, which boasts the world's biggest collection of ‘Tai Haku’ cherry blossoms. Known as the ‘Great White’ for their snow-like clusters of flowers, all 329 Tai Haku trees are currently in full bloom - so get those tickets booked and catch them before they go! #PR #MediaRelations #TheAlnwickGarden #BlossomWatch #BBCLookNorth
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The Government Communication Service has released its new Evaluation Cycle.👀 The GCS Evaluation Cycle places a significant emphasis on continuous “learning, innovation and improvement" to not only reach target audiences but to also resonate with them in a more meaningful way and drive behavioural change. By encouraging its Communication Service to measure the impact of its efforts, the Government believes colleagues will “refine their messaging, allocate resources effectively, and enhance the overall effectiveness of their communication campaigns.” Check out the new GCS Evaluation Cycle framework in the comments below.👇 #GCSEvaluationCycle #Evaluation #PublicRelations #PR #Communications #Marketing #SocialMedia
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